How To Shop for Vegans in a City Obsessed With Bacon

Holiday shopping isn't simply a matter of buying cool shit for cool people; you also want to make sure that your gift fits the recipient's lifestyle. Which means that some people on your shopping list will provide more challenges than others. Like vegans... What do you buy for vegans?

To answer that question, I turned to Filbert founder (and Bay Area vegan) Bridget Brown, for tips. It may not be easy to find cruelty-free gifts in a city that serves bacon with every meal, but Bridget has found nine sustainable brands in the Bay Area that your most stylish vegan friends and family are sure to love.

Have a local vegan gift idea to add? Ping us in the comment below, or send an email to