Check Out the 3D Scanning Magic of RedThread This Weekend

Photo: RedThread

Photo: RedThread

You’re a Size X at Everlane, Size Y at The Reformation, and Size Z in Levi’s. It’s one of the annoyances of shopping. Every time you head to a dressing room, you have to pick up 2-3 different sizes in the same garment to decide which one you fit into. That’s why San Francisco-based RedThread is cutting through all the upsize/downsize noise with 3D scanning technology that creates garments cut to fit you.

RedThread uses a 3D mobile scanning process to make clothes specifically for individual customers. Send in your measurements, complete a fit quiz, prance around in front of the scanning app, and voila, you’re done. RedThread will cut and sew your garment right here in San Francisco, and send it to you within a week. If it doesn’t fit perfectly—either now or in the future—they’ll alter it or refund your money. Currently, the company makes five garment styles: three pants, a tee, and a jacket, priced between $78 and $148.


Look, trying new things can be scary. Especially when you’ve got lasers pointing at you and deciding how to make your clothes. So if you need a little hand-holding and liquid courage to get you through the RedThread process, you can check out the technology this weekend at The Caviar Co. in Cow Hollow, (1954 Union Street).

On Saturday, September 28, RedThread founder and CEO Meghan Litchfield will be hanging out at The Caviar Co. from 11 am until 6 pm to answer all your RedThread questions and demo the technology.

And did we mention there will be complimentary champagne and caviar all day? You’d be crazy not to stop by.